The Heat Pump Boom is Here
Efficient electric heat pumps just make sense — and the numbers prove it.
Heat pumps are rapidly becoming America's dominant heating technology:
U.S. households bought 32% more heat pumps than gas furnaces in 2024
Heat pump water heater sales jumped 35% in 2023
Why the switch? Lower utility bills, cleaner air, and proven performance. Nine out of 10 heat pump owners would recommend them to others.
The market momentum is driving innovation. Manufacturers are lowering costs and boosting efficiency, while HVAC contractors are gaining new expertise and job opportunities.
How Heat Pumps Work
Heat pumps don't create heat — they move it. Like a refrigerator in reverse, they transfer heat from one place to another, making them incredibly efficient.
In winter: Heat pumps extract warmth from outside air (even when it's cold) and move it inside to heat your home.
In summer: Heat pumps work like an air conditioner, moving heat from inside your home to the outside air to cool it down.
Heat pumps also come in different types to meet your needs — some heat and cool your home (HVAC units), while others efficiently heat your water (heat pump water heaters).
Why Heat Pumps Are Better
2-4 Times More Efficient
Unlike gas furnaces that waste energy burning fuel, heat pumps move existing heat, using far less energy for the same comfort.
Easy to Install and Access
Heat pump technology has never been more accessible. Many heat pump water heaters now plug into standard 120V outlets — no special wiring needed. They also work in various spaces from garages and basements to small utility closets.
HVAC heat pumps offer similar flexibility, with options for whole-home systems or ductless mini-splits that work without existing ductwork — ideal for room additions, older homes, or spaces where traditional systems won't fit.
Resources on Heat Pump Technology
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How Heat Pump Water Heaters Work
U.S Department of Energy
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Buyer’s Guide to Heat Pump Water Heaters: Efficient and Sustainable Solutions
PG&E
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The Pros and Cons of Heat Pumps
Rewiring America